Appfire pledges to donate 1% of equity, completing all 4 pledge types

Appfire and Pledge 1%

In 2015, Appfire formally joined an impressive network of organizations across the globe who have committed to philanthropic efforts through the Pledge 1% movement. Since 2018, across all Appfire products, we have donated millions of dollars in free products to non-profit and educational organizations around the world.

We have contributed donations to charities such as Feeding America, Rise Against Hunger, Room to Read, Rally Foundation for Childhood Cancer Research, the American Cancer Society, and many others. Giving back is an integral part of our business and a key component of our company DNA.

Further elevating our philanthropic commitments was a critical element of entering into our new partnership with TA Associates and the strategic investment they made in Appfire earlier this year. Today Appfire is excited to officially announce that we will donate 1% of the equity in our business to Pledge 1% to continue their movement to inspire, educate, and empower companies to leverage their assets to be a force for good. This also means that Appfire has grown our Pledge 1% program to all four pledge types — product, profit, equity, and employee time.

From day one, we’ve been committed to giving back — not just once we grew larger and could afford to do so, but starting day one, wherever we could, however we could,” said Randall Ward, co-founder and CEO, Appfire. “We strongly believe in the Pledge 1% movement and are thrilled to enter into this next phase of charitable giving.

As a Pledge 1% Builder, Appfire invests time developing program content, supporting local communities, and helping spread the word about Pledge 1% to recruit new member organizations. Pledge 1% membership has grown to over 12,000 companies in 100+ countries thanks in large part to its flexible framework.

Many of today’s hottest and most successful companies are setting aside equity for social impact on their road to a liquidity event. By formalizing their equity pledge, Appfire is once again demonstrating their leadership in the Pledge 1% movement and inspiring other companies to join them in leveraging all of their assets for good,” said Amy Lesnick, Chief Executive of Pledge 1%.

“By generously directing their equity to fund Pledge 1%, Appfire is taking this new normal a step further and helping propel the Pledge 1% movement forward. This is setting a strong example for how today’s business leaders can have an exponential impact. We are immensely grateful to Appfire — it’s through leaders like Randall and the Appfire team that we can accelerate the movement today and for years to come.”

Amy Lesnick, Chief Executive of Pledge 1%

We are so proud to be a part of the Pledge 1% community and encourage other companies to take the pledge. Learn more at www.pledge1percent.org.

Cody Wooten, Partner Marketing Manager

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