We’re proud to share that Appfire has been included in CRN®’s Partner Program Guide, an essential resource for solution providers exploring technology vendor partner programs that offer high value and align with their business needs and goals.
The criteria that was evaluated by CRN includes program requirements and offerings such as partner training and education, pre- and post-sales support, marketing programs and resources, technical support, and communication.
“Appfire does not have a sales team — we are 100% partner-focused and committed to enabling our partners to drive customer value quickly,” said SVP of Global Channel and Field Operations Colin Puckett. “Our inclusion in CRN’s Partner Program Guide further validates the effectiveness of our program and fuels us to innovate and collaborate even more closely with our partners going forward.”
This recognition comes at an exciting time for Appfire’s Partner Program, which supports more than 700 partners worldwide with resources and tailored solutions that fit how they sell and what their customers buy. Appfire’s Channel team launched the Appfire Partner Portal, which offers growth programs, performance data, sales enablement materials, LMS-integrated training and certification programs, and demos that partners can easily access at any time to help support their customer engagements.
The team also hosted its third in-person Partner Retreat, a special tradition with valued partners and an opportunity to celebrate and connect with them. These retreats offer a chance for one-on-one sessions for partners about their specific pain points and how Appfire can help, as well as conversations about strategy and opportunities for increased partnership. Additionally, Appfire celebrated its third Red Hot Partner Awards program recognizing an elite group of solution partners with strong year-over-year growth and outstanding sales volume of Appfire products.
It’s an honor to be included in this year’s CRN® Partner Program Guide, and we look forward to bringing more value to the program in the year ahead.